Equinox Fitness Clubs
Designing Campaign Creative for a Luxury Fitness Brand
Developing campaign-driven creative that brings Equinox’s premium visual identity to life across seasonal promotions, in-club marketing, and digital touchpoints.
Bally Total Fitness
Designing Promotional Creative for a National Fitness Brand
Developing high-impact print creative for Bally Total Fitness across membership campaigns, seasonal offers, and in-club promotions, using bold typography and clear visual hierarchy to make every offer impossible to miss.
Athletico Physical Therapy
Designing Print Collateral for a Healthcare Brand
Developing patient-facing print materials for Athletico Physical Therapy across brochures, educational resources, and marketing collateral, using clear information hierarchy to make complex healthcare content easier to understand.
Cercacor
Health Technology Brand Collateral
Designed brand collateral and marketing materials for Cercacor, a health technology company developing non-invasive monitoring solutions for healthcare and athletic performance. The work focused on translating complex medical technology into clear visual communication across product materials, marketing collateral, and brand publication features.
Right Fit for You
Fitness Marketing Campaign Assets
Produced promotional campaign materials for Right Fit for You, including membership offers, training promotions, and digital marketing assets. The work focused on strong visual hierarchy and message clarity to support conversion-driven fitness marketing.
Hustle Fitness
Personal Training Gym Campaign Graphics
Designed promotional campaign graphics and marketing materials for Hustle Fitness, a personal training gym focused on strength and metabolic conditioning. The work supported membership promotions and class marketing, using bold typography and energetic visual language to reflect the brand’s high-performance training environment.
Playboy, Inc.
Lifestyle Brand Graphic Concepts
Developed graphic concepts and visual explorations for Playboy, including lifestyle apparel graphics and brand-inspired pattern work. The project explored visual storytelling through bold graphic elements and recognizable brand iconography.
