graphic design.
Graphic design is where strategy meets visual impact. I create marketing pieces that bring brands to life through intentional layout, clear messaging, and thoughtful storytelling. From concept to production, every detail is crafted to make the brand memorable. Here are selected projects.
Bally Total Fitness
I partnered with Bally Total Fitness through Creative Circle to support their in-house art director during a high-volume season of print production. I created and prepped multiple versions of sell sheets, direct mailers, and promotional flyers for various club locations—ensuring accurate layout adjustments, brand consistency, and print-ready files delivered on tight deadlines.
Agency: Creative Circle
Athletico Physical Therapy
Athletico Physical Therapy is a nationwide provider of physical and occupational therapy services. As a contract designer, I stepped in during the Brand Manager’s maternity leave and took full ownership of print collateral, designing brochures, flyers, posters, and booklets. I translated clinical information into clear, engaging materials while maintaining brand consistency and delivering print-ready files.
Agency: The Creative Group
Cercacor
For the launch of Cercacor’s Ember device — a non-invasive hemoglobin tracker — I designed brochures, sell sheets and magazine ads for their trade show debut. I translated complex medical tech into clear, benefit-focused visuals, giving the product a premium presence and supporting sales conversations at the event.
Equinox Fitness Clubs
I worked across multiple departments at Equinox — front desk, retail, and three Chicago club locations — before being connected to the corporate creative team in New York and earning a graphic design internship. I submitted design samples that demonstrated I understood the Equinox brand aesthetic: bold, daring, premium. Here are examples of the work that helped me secure the internship.
Right Fit for You
Right Fit for You is an online network that connects LGBT and LGBT-friendly personal trainers and fitness facilities with clients seeking an inclusive training environment. I partnered with the founder to create the brand’s first marketing materials, designing targeted sell sheets for clients, trainers, and facilities to support early outreach and business growth.
Hustle Fitness
For Hustle Fitness, I created weekly class-schedule flyers and promotion pieces that captured the energetic, community-first vibe of the studio — emphasizing affordability and a welcoming atmosphere to boost sign-ups.
Playboy, Inc.
Playboy was my first design internship and one of the most creatively fun experiences of my career. On the Creative Licensing team, I designed graphics and patterns for apparel, accessories, and lifestyle products, adapting the brand’s iconic visual language into production-ready artwork. This experience strengthened my design foundation and taught me how to turn concepts into consumer-ready products.