Equinox Fitness Clubs
Luxury Fitness Brand Visual System
Designed visual marketing assets and digital campaign layouts for Equinox, supporting a premium fitness brand across seasonal promotions, in-club communications, and digital touchpoints. The work focused on maintaining Equinox’s high-end aesthetic while creating scalable visual structures that could support multiple campaigns and brand initiatives.
Bally Total Fitness
National Gym Brand Promotional System
Designed promotional marketing materials for Bally Total Fitness, supporting membership campaigns, seasonal offers, and in-club communications across a national gym brand. The work focused on bold typography, promotional hierarchy, and scalable layouts optimized for high-volume fitness marketing.
Athletico Physical Therapy
Healthcare Brand Print System
Designed a cohesive print collateral system for Athletic Physical Therapy, including brochures, educational materials, and patient-facing marketing assets. The project focused on clarity, accessibility, and structured information design to support patient education and brand credibility.
Cercacor
Health Technology Brand Collateral
Designed brand collateral and marketing materials for Cercacor, a health technology company developing non-invasive monitoring solutions for healthcare and athletic performance. The work focused on translating complex medical technology into clear visual communication across product materials, marketing collateral, and brand publication features.
Right Fit for You
Fitness Marketing Campaign Assets
Produced promotional campaign materials for Right Fit for You, including membership offers, training promotions, and digital marketing assets. The work focused on strong visual hierarchy and message clarity to support conversion-driven fitness marketing.
Hustle Fitness
Personal Training Gym Campaign Graphics
Designed promotional campaign graphics and marketing materials for Hustle Fitness, a personal training gym focused on strength and metabolic conditioning. The work supported membership promotions and class marketing, using bold typography and energetic visual language to reflect the brand’s high-performance training environment.
Playboy, Inc.
Lifestyle Brand Graphic Concepts
Developed graphic concepts and visual explorations for Playboy, including lifestyle apparel graphics and brand-inspired pattern work. The project explored visual storytelling through bold graphic elements and recognizable brand iconography.
